Mingyue

又丑又萌!“黏土滤镜” 火了,年轻人玩到半夜

2024-05-10 22:28

It becomes a trending topic on social media such as Weibo (China's Twitter) and many "clay" style pictures are being posted on WeChat, especially by people traveling over the May Day holiday in China, which ended on Sunday.

"Ugly but cute" is how people describe the clay filter. This unique style of photo not only sets itself apart from the typical beauty filters but also gives people a "grotesque" appearance, evoking a slightly eerie feeling.

Remini, the star of the AI photo app scene, not only offers old photo restoration, but also boasts a trendy "clay style" image generation feature. It skyrocketed to the top of China's free app rankings on Apple's App Store on Wednesday, and currently sits at No. 11, following social media giants Xiaohongshu or Red (China's equivalent of Instagram), and Douyin (the Chinese version of TikTok).

While retouching photos, particularly selfies, has become commonplace, a new cultural wave is sweeping China – the "clay filter" portrait. These AI-powered apps generate unexpectedly charming and "ugly-cute" results, sparking a recent social media frenzy.

Beauty standards are constantly morphing, especially in the age of artificial intelligence.

Remini,能火多久

After a complimentary seven-day trial period, Remini transitions to a paid subscription service. Users must pay 68 yuan (US$9.41) per week to continue to access the advanced features. This pricing strategy stands in contrast to Chinese competitors like Meitu, a prominent photo editing app in China.

Remini was initially developed by Beijing-based startup Caldron, then acquired by Italy-based Bending Spoons in 2021. It has been used for millions of times globally.